--- title: Amazon Stopped PO’s for Thousands of Vendors This Week. What Now? description: Many brands operating on Amazon's Vendor Central system didn’t receive their expected Purchase Orders this week. Some notifications cited technical issues with the ordering system, others suggested that the supplier should not expect future purchase orders to be placed at all. Some brands even found their inventory reset to zero last week. image: https://blog.acadia.io/hubfs/Depositphotos_221769720_l-2015.jpg --- [![Acadia_PrimaryLogo_RGB-White (1)](https://blog.acadia.io/hubfs/Acadia_PrimaryLogo_RGB-White%20(1).png)](http://www.bobsledmarketing.com/) # Amazon Stopped PO’s for Thousands of Vendors This Week. What Now? [Kiri Masters](https://blog.acadia.io/blog/author/kiri-masters) [March 7, 2019](https://blog.acadia.io/blog/archive/2019/03/07) [Vendor Central](https://blog.acadia.io/blog/tag/vendor-central), [Operations](https://blog.acadia.io/blog/tag/operations) Many brands operating on Amazon's Vendor Central system didn’t receive their expected Purchase Orders this week. Some notifications cited technical issues with the ordering system, others suggested that the supplier should not expect future purchase orders to be placed at all. Some brands even found their inventory reset to zero last week. I jumped on the mic with Project Manager Armin Alispahic today in response to an overwhelming amount of questions and confusion from vendors. If you want to listen to our discussion, tune in for episode 32 of the Ecommerce Braintrust poscast [right here](https://www.ecommercebraintrust.com/episodes/episode-31-embracing-amazon-strategically-with-shopify-ha2re). I also summed up our discussion and high-level view of what is actually required to onboard with Seller Central in [a post for Forbes today.](https://www.forbes.com/sites/kirimasters/2019/03/07/amazon-vendors-being-pushed-to-seller-central-what-to-do-now/#59d8deba1d59) ![Concerned](https://blog.acadia.io/hs-fs/hubfs/Depositphotos_221769720_l-2015.jpg?width=600&name=Depositphotos_221769720_l-2015.jpg)   **Here’s a quick summary of the podcast & article.** - The brief background: Amazon suddenly stopped placing POs for thousands of vendors on Monday, March 4th. Many vendors with under $10M in sales on Amazon were affected, but not all. And the reasons given by Amazon to these vendors appears to vary.   - Why Amazon wants more brands on a “self-serve” model rather than a traditional retail model. Several reasons for this, but it includes more oversight required, use of capital, and product margins. - Major differences in the platforms. Vendors who are primarily familiar with a wholesale model need to learn the basics of the more direct-to-consumer marketplace model. There are nice upsides (price control! Inventory control!) but more oversight needed in other areas like customer service. - What to do next. Depending on your the specific situation, brands might be considering their move to Amazon Seller Central ASAP. A summary of the steps required to make that happen.   **If you think you’ll need support during this transition, Bobsled could help. We provide managed services for brands operating on both platforms - so intimately know the differences between the two. Read more about our [Seller Central Account Management](https://www.bobsledmarketing.com/amazon-channel-management) or request a free consultation.** [![LET'S TALK ABOUT IT](https://no-cache.hubspot.com/cta/default/2386692/91362601-86ca-464d-9f56-2513a8d9519e.png)](https://cta-redirect.hubspot.com/cta/redirect/2386692/91362601-86ca-464d-9f56-2513a8d9519e) Tagged: [Vendor Central](https://blog.acadia.io/blog/tag/vendor-central), [Operations](https://blog.acadia.io/blog/tag/operations) Share - [Tweet](https://twitter.com/share) Newer Post [Amazon DSP 101: Beginners Guide to Understanding Amazon's Demand-side Platform](https://blog.acadia.io/blog/amazon-dsp-101-beginners-guide-to-understanding-amazons-demand-side-platform) Older Post [Mastering Product Search Placement on Amazon: Inside The A9 Ranking Algorithm](https://blog.acadia.io/blog/mastering-product-search-placement-on-amazon-inside-the-a9-ranking-algorithm) ### SUBSCRIBE TO THE BOBSLED NEWSLETTER TO GET NOTIFIED WHEN WE POST NEW CONTENT [![Instacart+for+CMOs](https://blog.acadia.io/hs-fs/hubfs/Instacart+for+CMOs.gif?width=300&name=Instacart+for+CMOs.gif)](https://www.amazon.com/Amazon-Expansion-Plan-skyrocket-international-ebook/dp/B07DTL1PNF) ### INSTACART FOR CMOs **GET YOURS NOW ON AMAZON** Strategic resource for C-level marketing & retail executives of brands selling on Instacart. *A book by Thought Leaders Kiri Masters and Stefan Jordev* [BUY NOW](https://www.amazon.com/dp/B08SJ4GK49) ### Blog topics - [Amazon Account Management (181)](https://blog.acadia.io/blog/tag/amazon-account-management) - [Seller & Vendor Central (84)](https://blog.acadia.io/blog/tag/seller-vendor-central) - [PPC Advertising (72)](https://blog.acadia.io/blog/tag/ppc-advertising) - [Amazon Display Advertising (43)](https://blog.acadia.io/blog/tag/amazon-display-advertising) - [Amazon Updates (32)](https://blog.acadia.io/blog/tag/amazon-updates) ### POPULAR POSTS **Ride the Wave of Perks with Amazon’s International Expansion** [Read more](https://blog.acadia.io/blog/amazon-international-markets-strategy) **Where Amazon’s Fulfillment Warehouses Are Located in the USA (And Why It Doesn’t Matter to Sellers)** [Read more](https://blog.acadia.io/blog/where-amazons-fulfillment-warehouses-are-located-in-the-usa) **Yes, You Can Have Both a Vendor and Seller Central Account on Amazon** [Read more](https://blog.acadia.io/blog/hybrid-vendor-and-seller-central-account-on-amazon) **Amazon Vendor Central Tutorial \[Part 2 - Items\]** [Read more](https://blog.acadia.io/blog/amazon-vendor-central-tutorial-part-2-items) **Amazon Vendor Central Tutorial \[Part 1 - Orders\]** [Read more](https://blog.acadia.io/blog/amazon-vendor-central-tutorial-part-1-orders) [Back to Top](https://blog.acadia.io/blog/amazon-stopped-pos-for-thousands-of-vendors-this-week.-what-now#top) © 2022 Acadia.io   [PRIVACY POLICY](http://www.bobsledmarketing.com/privacy-policy) | [TERMS OF SERVICE](http://www.bobsledmarketing.com/terms-of-service/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Kiri Masters", "url" : "https://blog.acadia.io/blog/author/kiri-masters" }, "dateModified" : "2020-04-13T13:38:54.847Z", "datePublished" : "2019-03-07T18:20:09.000Z", "headline" : "Amazon Stopped PO’s for Thousands of Vendors This Week. 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