--- title: Bobsled Blog | Amazon News, Advertising, Channel Management, Growth & Optimization | Tom Crosthwaite (2) description: The Bobsled Marketing Blog is your knowledge hub for Amazon-related News, advertising, channel management, growth & optimization. (2) --- ![Bobsled_Acadia_Logo_Reversed](https://blog.acadia.io/hs-fs/hubfs/Bobsled_Acadia_Logo_Reversed.png?width=4000&name=Bobsled_Acadia_Logo_Reversed.png "Bobsled_Acadia_Logo_Reversed") - [Services](http://www.bobsledmarketing.com/services/) - [Results](http://www.bobsledmarketing.com/results/) - [About](http://www.bobsledmarketing.com/about-us/) - [How We Help](https://www.bobsledmarketing.com/how-we-help) - [Company](https://www.bobsledmarketing.com/about-us) - [What Clients Say](https://www.bobsledmarketing.com/bobsled-marketing-reviews) - [Learn](https://blog.bobsledmarketing.com/blog) - [Blog](https://blog.acadia.io/blog) - [Resources](https://www.bobsledmarketing.com/resources) - [E-books](https://www.bobsledmarketing.com/ebooks) - [Guides](https://www.bobsledmarketing.com/guides-and-whitepapers) - [Webinars](https://www.bobsledmarketing.com/webinars) - [Podcast](https://www.ecommercebraintrust.com/) - [Instacart](https://www.bobsledmarketing.com/instacart-resources) - [FREE CONSULT](http://www.bobsledmarketing.com/contact/) ![Team Together-1](https://blog.acadia.io/hubfs/Team%20Together-1.jpg "Team Together-1") # The Bobsled Blog ## *eCommerce Strategies & Industry Insights* #### [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising) [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management) [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising) # [All You Need To Know About Amazon Lightning Deals](https://blog.acadia.io/blog/all-you-need-to-know-about-amazon-lightning-deals) ![close](https://cdn2.hubspot.net/hubfs/2432204/AK-UI%20Builder/close-button.svg) ### Categories - [Amazon Account Management (181)](https://blog.acadia.io/blog/tag/amazon-account-management) - [Seller & Vendor Central (84)](https://blog.acadia.io/blog/tag/seller-vendor-central) - [PPC Advertising (72)](https://blog.acadia.io/blog/tag/ppc-advertising) - [Amazon Display Advertising (43)](https://blog.acadia.io/blog/tag/amazon-display-advertising) - [Amazon Updates (32)](https://blog.acadia.io/blog/tag/amazon-updates) - [Bobsled Marketing (30)](https://blog.acadia.io/blog/tag/bobsled-marketing) - [Operations (21)](https://blog.acadia.io/blog/tag/operations) - [DSP (18)](https://blog.acadia.io/blog/tag/dsp) - [Instacart (17)](https://blog.acadia.io/blog/tag/instacart) - [Grocery & Gourmet Food (15)](https://blog.acadia.io/blog/tag/grocery-gourmet-food) - [Brand Protection & Customer Service (12)](https://blog.acadia.io/blog/tag/brand-protection-customer-service) - [Vendor Central (12)](https://blog.acadia.io/blog/tag/vendor-central) - [Walmart (12)](https://blog.acadia.io/blog/tag/walmart) - [Beauty (9)](https://blog.acadia.io/blog/tag/beauty) - [Launching on Amazon (9)](https://blog.acadia.io/blog/tag/launching-on-amazon) ### Subscribe to Email Updates ### Popular Posts [Ride the Wave of Perks with Amazon’s International Expansion](https://blog.acadia.io/blog/amazon-international-markets-strategy) Jul 20, 2016 [Where Amazon’s Fulfillment Warehouses Are Located in the USA (And Why It Doesn’t Matter to Sellers)](https://blog.acadia.io/blog/where-amazons-fulfillment-warehouses-are-located-in-the-usa) Jun 10, 2016 [Yes, You Can Have Both a Vendor and Seller Central Account on Amazon](https://blog.acadia.io/blog/hybrid-vendor-and-seller-central-account-on-amazon) Nov 24, 2016 [Amazon Vendor Central Tutorial \[Part 2 - Items\]](https://blog.acadia.io/blog/amazon-vendor-central-tutorial-part-2-items) Oct 22, 2020 [Retail Media: A New Budget Allocation Model](https://blog.acadia.io/blog/retail-media-a-new-budget-allocation-model) May 05, 2022 ## Tom Crosthwaite Categories | Subscribe | Popular Posts 13 Jul 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising) | 7 min read ## [All You Need To Know About Amazon Lightning Deals](https://blog.acadia.io/blog/all-you-need-to-know-about-amazon-lightning-deals) Let’s state the obvious: Amazon is getting more crowded. Brands need t... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 06 Jul 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising) | 6 min read ## [What You Need to Know About Amazon Sponsored Brands Ads](https://blog.acadia.io/blog/what-you-need-to-know-about-amazon-sponsored-brands-ads) Sponsored Brand ads are a customizable cost-per-click ad format for th... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 01 Jul 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising), [Operations](https://blog.acadia.io/blog/topic/operations) | 7 min read ## [Irreversible COVID-19 Shopping Habits - How to Sell on Amazon in 2021](https://blog.acadia.io/blog/irreversible-covid-19-shopping-habits-how-to-sell-on-amazon-in-2021) We are now unquestionably living and shopping in the ‘new normal’, but... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 24 Jun 2021 [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management) | 5 min read ## [Prime Day 2021 – Bobsled’s First Impressions](https://blog.acadia.io/blog/prime-day-2021-bobsleds-first-impressions) And just like that, Prime Day has been and gone for another year. Hope... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 22 Jun 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising), [Operations](https://blog.acadia.io/blog/topic/operations) | 6 min read ## [What Should Brands Do After Prime Day Ends?](https://blog.acadia.io/blog/what-should-brands-do-after-prime-day-ends) Prime Day 2021 is nearly over. How is the event panning out for your b... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 17 Jun 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising), [Operations](https://blog.acadia.io/blog/topic/operations) | 5 min read ## [Prime Day 2021 Predictions & Last Minute Tips for Brands](https://blog.acadia.io/blog/prime-day-2021-predictions-last-minute-tips-for-brands) Prime Day 2021 is just a few days away! The retail event of the year w... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 10 Jun 2021 [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Operations](https://blog.acadia.io/blog/topic/operations) | 5 min read ## [Amazon Flagged My Product As HAZMAT. What Now?](https://blog.acadia.io/blog/amazon-flagged-my-product-as-hazmat.-what-now) Have you read through the Seller Support forum and now find yourself e... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 08 Jun 2021 [PPC Advertising](https://blog.acadia.io/blog/topic/ppc-advertising), [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management), [Amazon Display Advertising](https://blog.acadia.io/blog/topic/amazon-display-advertising), [Grocery & Gourmet Food](https://blog.acadia.io/blog/topic/grocery-gourmet-food), [DSP](https://blog.acadia.io/blog/topic/dsp) | 4 min read ## [Use Amazon DSP To Grow Offline Whole Foods Revenue](https://blog.acadia.io/blog/use-amazon-dsp-to-grow-offline-whole-foods-revenue) The Amazon Demand-Side Platform (DSP) has many applications. In a rece... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 03 Jun 2021 [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management) | 6 min read ## [Prime Day 2021 Confirmed: Prep Tips For Brands](https://blog.acadia.io/blog/prime-day-2021-confirmed-prep-tips-for-brands) Prime Day 2021 will take place on June 21-22. With only a few weeks to... By [Tom Crosthwaite](https://blog.acadia.io/blog/author/tom-crosthwaite) 27 May 2021 [Amazon Account Management](https://blog.acadia.io/blog/topic/amazon-account-management) | 5 min read ## [Amazon Posts Now Appearing Within Storefronts On Desktop](https://blog.acadia.io/blog/amazon-posts-now-appearing-within-storefronts-on-desktop) Is Amazon destined to become the biggest social media platform for eco... 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